Web Strategy, Design and Technology Approach - Siteworx

We specialize in the design, integration and management of transactional and enterprise publishing Web sites. Our expertise lies in the areas of Web strategy, user research, interface design and Web content management as well as all of the supporting technologies essential to a high-performance online presence including:

• The full range of interactive expertise—user research, interface design, and technology under one roof
• Strategic alliances with software category leaders such as Microsoft FAST, SDL Tridion, Tealeaf and Kapow Technologies
• SAS-70 Level II certified hosting environment
• Microsoft Gold Certified Partner

How do we do it?

We bring together our expert grasp of the latest user research and leading-edge technologies to deliver design and Web content management options that give you the best chance to succeed. We approach your business challenge with an equal emphasis on aesthetics, analytics, branding and engineering.

From the big picture to the bottom line Siteworx maintains a singular focus on your bottom line, so you benefit from sustainable strategies that can produce direct, measurable results. The depth of our design and integration expertise frees us to choose optimal solutions for your unique goals. You won’t find any square pegs and round holes when working with Siteworx.

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Balance

No project exists in a vacuum. We know that your business initiatives require multiple trade-offs and decisions, often with numerous internal and external stakeholders. We specialize in helping companies align and balance their online initiatives, always maintaining focus on your business objectives.

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Strategy

Whether you’re looking for guidance on your overall Web strategy, or seeking tactical deep dives into social media, technology planning, or online customer experience management, Siteworx practice managers can provide critical leadership and direction to help guide your Web initiatives to the most cost-effective and efficient outcomes possible.

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Creation

While Siteworx has won its fair share of design awards, we like to say that the only awards that really matter are the thanks we receive from happy clients whom we’ve helped to achieve success. Our creative process incorporates best practices for audience identification such as client surveys, creative strategy sessions, mood boards, the works. We take great care to ensure we design for optimum elegance, usability, simplicity, and in compliance with the latest Web standards.

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Integration

Our software developers and engineers possess a wide range of experience working across systems—open source, commercial, custom—and collaborating with our front-end designers and experience architects. The result is the seamless integration of front-end and back-end functionality—the hallmark of a Siteworx Web site or Web-based application.

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Measurement

Explosive growth of content, social medial channels and rich Internet applications makes proactive tracking and monitoring of performance essentials. Siteworx offers the full range of analytics and measurement services, from the most basic Web analytics tools such as Google Analytics, to the most sophisticated, such as Tealeaf.