Siteworx' Zadby Part of Launchbox Digital's First Graduating Class

August 06, 2008

LaunchBox Digital, a D.C.-based early stage investment firm, focuses on helping entrepreneurs get through the challenging early days by bringing capital, advice, and practical guidance to help them succeed. On Wednesday, August 6, Launchbox hosted its first demo day in Washington, DC. and Zadby was there in a big way.


As one of Launchbox's first nine funded startups, Zadby is not only grabbing the attention of producers and advertisers, but tech-junkies, bloggers, and reporters alike.

Zadby is featured in several online sites, each suggesting a promising future ahead for the group of LaunchBox hopefuls. OmalaMarketing.com placed Zadby on a list of “5 Hot Internet Marketing Tools for Producing Profits,” along side companies like Yahoo Answers! and Premier Survey.

"The challenge is how to bring product placement to Web video in a scalable manner. Zadby’s approach works to solve this problem, and we’ve seen it succeed with our trial efforts," commented John McKinley, LaunchBox founder.

Such trials include Polk® Audio's highly cost-effective commission in which they landed over 300,000 hits, produced by freelance designer Greg Benson titled, " Best Rap Video Ever!? "

Read About Zadby in the News ...

August 5, 2008

Silicon Alley Insider East Coast Incubator LaunchBox Digital's First 'Class' Graduates

TechCrunch LaunchBox Unleashes Its First Nine Startups

Gattune! Zadby: Where Brand Managers Connect With Video Producers

August 6, 2008   

Digg Zadby: Be Seen. Get Paid

DigitalMediaWire LaunchBox Unveils First Nine Graduates of Startup Incubator

INTERACT 08 LaunchBoxDigital Demo Day 2008 Preview

About Zadby

Zadby is an online marketplace where advertisers, marketers, and brand managers can connect with freelance video producers to create innovative product placement videos tailored for sites like YouTube and MySpace. Zadby facilitates the creation, posting, tracking, and payment for online videos with product placement angles.

Advertisers and brand managers, wishing to raise awareness for their brand, can commission the development of videos through our online marketplace. Since Zadby takes care of the administrative pieces, this frees up the brand manager to think about what they do best: steward the brand.

Online video producers, who currently create millions of videos a year for online consumption through outlets like YouTube, now have a market where they can earn money from what they love to do anyway: creating videos.

Zadby sits in the middle and acts as the glue and the grease to pull it all together in a seamless manner. It provides all the tools and the legal frameworks to allow each party to do what they do best, just connected in a new and innovative way.

Learn more at http://www.zadby.com .
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