Siteworx is pleased to announce its status as a silver sponsor of the Forrester Consumer Forum 2008 to be held in Dallas, TX, on October 28-29. The goal of the forum is to help businesses learn proven strategies for developing and nurturing consumer dollars and brand-loyalty in a largely Web-dominated multi-channel environment.

This is the second year that Siteworx has sponsored the event which brings together industry-leading interactive marketing agencies, customer experience management, and database marketing firms to provide specific answers to the critical issues confronting consumer-facing companies today. Through its sponsorship of the forum, Siteworx continues its tradition of helping enterprises achieve business success through the optimization of their Web initiatives.

“The theme of this year’s event - Keeping Ahead of Tomorrow’s Customer - goes right to the core of our mission to provide our enterprise customers with fast, focused and forward-thinking Web design and development solutions. From in-depth expertise that helps companies improve Web usability and the online customer experience, to the development and integration of complex search and customer experience management (CEM) technologies, Siteworx plans to share a wide range of Web services and solutions with Forrester Consumer Forum attendees,” explained Patricia Mejia, Vice President of Marketing with Siteworx, Inc.

In addition to providing guidance on best practices for how companies can maintain and win their share of the online consumer market in a reduced consumer spending environment, Siteworx is also planning to have a little fun by asking event attendees to give and share their opinions via the Siteworx-developed Web 2.0 Yourself interface.

Using a combination of video and Web technology, Web 2.0 Yourself taps into the combined wisdom of the crowd to find out what attendees really think. First deployed at the New York Web 2.0 Expo in September, the interactive Web interface already hosts a wide range of video-hosted views.

As a Silver sponsor, Siteworx is able to offer discounted registration to select attendees. If you're planning to attend, contact Siteworx and remember to visit the Siteworx booth #308.

To learn more, visit the Forrester Consumer Forum website.