Case Studies
Case study: Dr. Sauer Group
The Dr. G. Sauer Group is an international tunnel engineering firm with offices in Washington D.C., London, and Salzburg. They work in the New Austrian Tunneling Method (NATM), of which they are pioneers and early adopters. This website redesign introduced a combination of standards compliant 508 coding practices and the deployment of proven Siteworx content modules including Axiom CMS to support multi-placement publishing and full-text searching capabilities across the technical project database.
Beginning with a detailed content strategy session in which our team inventoried all existing website content, we set about identifying business goals. These goals were then prioritized and matched with user personas. User personas formed the atomic unit for creating goal-oriented user interaction diagrams. In a day-long content strategy session, all stakeholders expressed their interests in the project and raised awareness of redesign goals throughout various departments. This collaborative approach allowed all stakeholders to voice their opinions and allowed Siteworx to prioritize user needs based on this feedback.
Design
Siteworx consulted with the Dr. Sauer Group to build requirements documents and set about mapping business needs with user goals and website content. As Siteworx crafted a marketing message appropriate for a multi-national engineering firm, we educated the client in best Web practices and followed goal-oriented design practices.Technology
A database of projects was being used by the client to update and archive tunnel information and assets. Siteworx migrated the MySQL database and Java client so that all project databases could be viewable to an authenticated visitor of the website.Process
Working across languages, Siteworx was tasked with interviewing highly skilled engineers to determine the most effective marketing message for a redesign of their English language website. We worked with stakeholders in the United States and in Europe to design a system that would be accessible, intuitive, and geographically neutral so that content managers could maintain and update website content.Beginning with a detailed content strategy session in which our team inventoried all existing website content, we set about identifying business goals. These goals were then prioritized and matched with user personas. User personas formed the atomic unit for creating goal-oriented user interaction diagrams. In a day-long content strategy session, all stakeholders expressed their interests in the project and raised awareness of redesign goals throughout various departments. This collaborative approach allowed all stakeholders to voice their opinions and allowed Siteworx to prioritize user needs based on this feedback.
